GEORGIA'S HEART OF GOLD LOGO

Georgia has a strong tie to the element of gold. From North-Georgia miners, to gold-Grammy winners, to the rooftop of the capital, stories of gold shine bright. For this live project, I developed the branding behind the Fernbank photography exhibition in which other student photographers brought these stories to life. In a creative direction sense, I maintained scheduling for all key players-from photographers to the board advisers of the museum. I also handled the environmental design of the exhibit, and the gift shop collateral. Some of the main pieces designed were the exhibit logo, opening signage, artist statement plaques, street banners, and a commemorative poster.